4 Steps to Restoring Your Organization's Reputation After Financial Fraud (article)

4 Steps to Restoring Your Organization's Reputation After Financial Fraud (article)

Wooden blocks spell fraud

As any business leader whose organization has been victimized by a significant fraud can attest to, the impact of such an event and the effect it has on the organization can be paralyzing. First, there’s the obvious financial impact. According to the Association of Certified Fraud Examiners' (ACFE) 2018 Report to the Nations, the recent study of 2,690 of fraud cases resulted in estimated losses of $7.1 billion, which the ACFE acknowledged is only a fraction of the true cost of global fraud. The study concluded that the median cost of fraud to victim organizations is approximately $130,000, while approximately 24 percent of the fraud cases it studied exceeded $800,000. Further, these costs do not include the cost of attorneys, forensic accountants, and other specialists who will be called upon to assist with the investigation.

But there are less tangible consequences that are equally, if not greater in cost. The potential for irreparable reputational harm an organization faces at the outset of any allegation involving financial misconduct can be monumental. The endless media scrutiny will challenge senior management’s ability to effectively address the most pressing concerns while attempting to shield the organization from any lasting effects on its reputation.

Organizations that fail to grasp the implications of the public relations frenzy that is certain to follow will suffer the lost confidence of its stakeholders and supporters. A thorough internal investigative and remedial action plan that addresses the shortcomings that led to the underlying fraud will help rebuild the lost trust and demonstrate to the public the organization’s commitment to fraud prevention. The following steps can serve as a useful guide for recovering the public’s trust and confidence in the wake of a fraudulent scandal hitting an organization.

Step 1: Own the Problem

One of the realities an organization will undoubtedly face is the potential misconception that senior management is involved in the fraudulent scheme or at least condoned the actions of the employees who perpetuated the scheme. Added to that misconception will be the appearance of a lax internal control environment that allowed the fraudulent scheme to flourish without detection, thus making the organization an unsympathetic victim.

Acknowledgement of these issues from the outset is paramount when publicly addressing the underlying allegations. An organization’s credibility and transparency, or lack thereof, will be on full display when it is asked to explain what the organization knew and when it knew it. In other words, an organization that decides to “own the problem” and be forthright in sharing with the general public and stakeholders how it plans to respond to the allegations will quickly put the organization in the right direction of a speedy recovery. Anything short of this will only exacerbate the problem and diminish any remaining credibility an organization may have.

Step 2: Hire an External Team

Once the fraud is discovered, an organization will experience an onslaught of issues that will necessitate immediate action. One of the most critical decisions to be made is selecting the investigative team. This team should consist of experienced lawyers and accountants who have conducted similar investigations in the past and/or have prior experience as prosecutors and investigators. Their experience and knowledge will signal to the general public the organization’s commitment to ensuring the investigation will be fact-driven and include remedial actions to prevent a similar incident from happening in the future.

Attorneys with past prosecutorial experience will also assist clients in determining whether it is in the best interest of the organization to cooperate with regulatory and law enforcement agencies. Attorneys and in-house counsel must weigh the downside of disclosing the results of an internal investigation and cooperating with government agencies, since there is no guarantee that disclosure will help the organization avoid criminal prosecution or garner any leniency from governmental prosecutors. Attorneys and in-house counsel also must consider ramifications of likely parallel civil proceedings that can complicate their decision-making process.

During the investigation, the investigative team will interview witnesses, review all necessary documents (including financial records and text and email messages), and quantify the financial damages suffered by the organization. The investigation will also document where the company’s internal control structure failed and where policies and procedures were ignored.

Step 3: Documenting the Investigative Findings

At the conclusion of the investigation, a detailed written report should be prepared that will address the underlying problem(s), how they arose, the employees believed to be involved, and the financial losses suffered by the organization. In addition to quantifying financial losses, accountants will be able to provide a detailed analysis of how the internal control structure was compromised, and why it failed to detect and prevent the scheme. 

The majority of internal investigations uncover evidence of red flags or some indicia of fraud that existed prior to the discovery of the fraud. Unfortunately, most senior and mid-level employees lack the skillset to interpret these clues and take appropriate action, thus allowing the fraud to metastasize over time.

Another reason that fraud often goes undetected is the misconception that independent audits will uncover the existence of fraud. In reality, independent audits account for only a small portion of all discovered frauds. Anonymous tips received by the organization are far and away the most prominent form of detection—tips were the initial detection of fraud in 40 percent of the fraud cases reported in the 2018 Report to the Nations findings.

Of equal importance will be the changes the organization will implement on the advice of the investigative team. The remedial actions designed to prevent similar matters from occurring in the future will telegraph to its employees and regulatory and law enforcement agencies the organization’s commitment to fraud prevention, and that the changes to be implemented will assist in changing an organization’s culture that contributed to the fraud.

The investigative results should be presented to senior management and board members to ensure they are fully aware of the investigative findings and recommendations.

Step 4: Follow Through on Changes

Restoring one’s credibility hinges on the ability of an organization to demonstrate that its proposed changes are meaningful and will affect change within the organization. It’s simply not enough to itemize action items that an organization plans to take without effective follow through.   

In today’s environment, all organizations that emerge from a lengthy internal investigation are expected to embrace a remedial plan of action to underscore their commitment to the prevention and detection of fraud. In addition to changing policies and procedures and strengthening the internal control environment, organizations should consider implementing the following three changes:

  • Introduction of a tip hotline;
  • A new or improved whistleblower policy, and;
  • An agreement to allow the organization to be monitored by an independent third party.

Tip hotlines allow employees to alert organizations to ongoing fraud without jeopardizing their identities, thus helping organizations detect fraud earlier, reducing the cost of the fraud to an organization. The 2018 Report to the Nations found that organizations with hotlines detect fraud by tips more often than those that do not have hotlines: 46 percent of fraud cases were detected by a tip when the organization had a hotline. Organizations who did not have a tip line detected only 30 percent of the fraud cases.  

Whistleblower programs, similar to the protections offered by a hotline, allow an individual to divulge critical information to senior management without the fear of reprisal. Most employees who are aware of fraud in their organization are simply afraid of retaliation, not only from management, but also from their peers at work. With promises of confidentiality and an organization’s legal responsibility to protect the whistleblower, employees are inclined to approach senior management with critical information rather than remaining silent.

Finally, a monitoring program overseen by an independent third party for a fixed period of time helps to assuage lingering concerns regulators, law enforcement, and supporters may have. Knowing that an organization’s newly implemented changes are done under the watchful eye of an independent monitor greatly decreases the likelihood of organization’s return to its previous behavior.  

Keep in mind that even with the most thorough recovery effort, the restoration of an organization’s credibility will take some time. Supporters and regulators will begin to trust an organization once evidence of those changes begin to emerge and they are satisfied that those changes will have a permanent impact on the organization.

For more information about how you can prevent and recover from fraud, please contact us.

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4 Steps to Restoring Your Organization's Reputation After Financial Fraud (article)~/Portals/0/PackFlashItemImages/WebReady/FraudThumb.jpghttps://www.cbiz.com/Portals/0/liquidImages/WebReady/FraudThumb.jpgAfter the financial loss, harm to an organization's reputation can be one the most damaging effects of fraud....2018-09-10T18:29:25-05:00

After the financial loss, harm to an organization's reputation can be one the most damaging effects of fraud.