How to Build a Better Employee Communications Strategy

How to Build a Better Employee Communications Strategy

On-Demand Recording & Slides

VIew the Recording

Most employers today are faced with the challenging task of communicating with a workforce that is generationally and geographically dispersed. As a result, it’s harder than ever to pair the right messages with the right people at the right time.

There is a disconnect between employees and their companies, and that’s because the message just isn’t getting through. This can be especially problematic in times when employee communication is particularly essential, such as during open enrollment. To bridge this communication gap, employers need innovative strategies that prioritize simplicity, accessibility and ongoing support.

During this on-demand webinar, you’ll hear from our communications experts on how you can build a better communications strategy to drive meaningful employee action, boost benefits engagement and strengthen retention. Topics to be discussed include:

  • The importance of keeping it simple in your benefits communications;
  • Leveraging personalized content, multiple channels and a consistent approach to optimize your employee communications strategy;
  • How to measure the results of your communications strategy to ensure continual improvement; and
  • Why it’s essential to talk to employees year-round — not just during open enrollment.

By focusing on effective internal communication, you can drive positive outcomes for both your organization and your employees.


Polly Thomas

Alex Lanning
Director of Communications
CBIZ Employee Benefits


Cole Harris

Megan Kelly
Communications Specialist
CBIZ Employee Benefits